Case Study

E-commerce Marketplace Platform

A scalable multi-vendor solution that empowers businesses to sell online while providing customers with a seamless shopping experience, driving higher sales and efficiency at scale.

+300%
Revenue Growth
12.5%
Conversion Rate
1,000+
Vendors Onboarded
50K+
Monthly Orders
Retail & E-commerceWeb ApplicationMulti-Vendor Platform
E-commerce Marketplace Platform Interface

Overview

Industry

Retail & E-commerce

Target Audience

Vendors, retailers, and customers seeking a modern multi-vendor marketplace

The E-commerce Marketplace Platform is a scalable multi-vendor solution that empowers businesses to sell online while providing customers with a seamless shopping experience. With advanced analytics, inventory management, and AI-powered product recommendations, the platform drives higher sales and efficiency for vendors at scale.

The Problem

Traditional e-commerce setups posed challenges for vendors and customers:

⚠️

Vendors struggled with managing stock and sales across multiple channels

⚠️

Customers faced poor product discovery and irrelevant recommendations

⚠️

High cart abandonment rates due to complex checkout flows

⚠️

Limited scalability for vendors expanding internationally

The Solution

We built a multi-vendor marketplace designed for growth. Vendors can list, manage, and scale their businesses easily, while customers benefit from a personalised, data-driven shopping experience.

Key Objectives

Enable vendors with powerful inventory and order management tools

Increase sales through AI-powered recommendations and targeted promotions

Simplify checkout with seamless payments and streamlined flows

Scale globally with infrastructure designed for high-volume traffic

Key Features

🏪

Multi-Vendor Support

Onboarding, dashboards, and role-based access

📦

Inventory Management

Real-time stock updates and low-stock alerts

📊

Advanced Analytics

Sales reports, customer behaviour, and trend forecasting

🤖

AI Recommendations

Personalised product suggestions that boost conversions

💳

Optimised Checkout

Stripe-powered payments, one-click checkout, and multiple currencies

🚀

Scalable Infrastructure

Built for 50K+ monthly orders with global traffic

Technology Stack

Frontend

Next.js

Backend

Node.js with Express

Database

PostgreSQL

Payments

Stripe

Hosting & Infrastructure

AWS

AI & Analytics

Machine Learning APIs

Business Model

Commission-Based Revenue

Revenue from vendor sales with competitive commission rates

Premium Subscriptions

Advanced analytics and features for power vendors

Advertising Placements

Promoted product listings and featured vendor spots

Challenges & Solutions

Challenge: High cart abandonment

Solution: Simplified checkout flow, one-click purchasing, and persistent carts

Challenge: Scaling vendor operations across multiple countries

Solution: Multi-currency and multi-language support with AWS scaling

Challenge: Driving conversions in a competitive space

Solution: AI-driven recommendations improved product discovery and increased purchases

Results & Impact

+300%
Revenue growth after launch
12.5%
Conversion rate (industry avg: ~3%)
1,000+
Vendors onboarded
50K+
Monthly orders processed
400%
Increase in sales volume
65%
Improvement in conversion rate
90%
Reduction in cart abandonment
3
Countries successfully launched

Future Plans

🌍

Expand to additional international markets

💰

Introduce AI-powered vendor pricing tools

📱

Launch mobile-first vendor apps for easier management on the go

🚛

Integrate with logistics partners for end-to-end shipping

Ready to Build Your Marketplace?

Let's discuss how we can help you create a scalable e-commerce platform that drives results.